In order to get organic orders on Fiverr, you need to create SEO gigs. And this is exactly what I’m gonna tell you in this guide.
So, let’s start:
1. Start With Keyword Research
Before creating a gig, you should know your niche and what specific service you want to sell.
Let’s suppose, you want to make a gig for video editing. Go to the Fiverr search bar and type video editing therein. You’ll get a unique set of keywords with Fiverr Suggest.
Note down the relevant keywords that resonate with your services- such as video editing gaming, video editing for YouTube, etc.
Search each keyword one by one and look for their competition. It’s advised to pick ‘low competitive’ but ‘valuable’ keywords.
HOW TO IDENTIFY A LOW COMPETITIVE BUT VALUABLE KEYWORD?
- The keyword that has a lower number of gigs but…
- the already existing gigs for the keyword have a good number of ‘Reviews’ and ‘Orders in Queue’
E.g., If the keyword ‘video editing’ has 30,000 gigs in search results but the keyword ‘Video editing real estate’ has 5,000 gigs with top-ranking gigs having good reviews and some orders in the queue, then it’s wise to pick the latter keyword.
Have a list of one main and a few other relevant keywords and use them throughout your gig title, description, gallery, and other parts.
2. Optimized Gig Title
Gig title is one of the top-ranking factors so make sure it’s SEO friendly. It should clearly represent your services and should be appealing enough to attract buyers.
For this;
- Use your main keyword + secondary keyword in your gig’s title
- Also, use a power word in the title
- It’s wise to use numbers as well
E.g., I will do professional real estate video editing in 24 hours
3. Search Tags
In the search tags section, make sure to use the keywords used in your gig’s title- real estate and video editing for our example. Make sure to use all 5 tags.
4. Gig Description- the Most Important Ranking Factor
After the title, gig description is the second most important gig ranking factor. So, make sure to write a unique, optimized, and appealing gig description. And remember that you’ve to describe it all in 1200 characters.
Take inspiration from gig descriptions of other sellers and try to come up with something better than them.
Keywords in description- You can use one keyword up to 4 times in your gig; use your keywords strategically- at the start of the gig, in the middle part, and the end. Also, make sure to use your main keyword (that you have used in the title) in the description.
SOME IDEAS AND TIPS TO WRITE AN APPEALING GIG DESCRIPTION:
- Provide solutions to the buyer’s problem. Nobody wants to hear that ‘I have 100 years of experience. I can do it. I am the pro and blah blah.’ Instead, show your buyer why this gig among thousands of other options? How can this gig help solve their problems? What will they get from this gig?
- Properly format the text to make it look appealing. Use bullets, bold text, subheadings, and highlight features. Keep spacing between paragraphs.
- Make sure there are no silly grammatical errors in your gig description.
- End with a call to action like ‘order now’ or ‘DM details for a custom offer’.
FAQs- You should add at least 2-3 and use your keywords in FAQs.
5. Optimized and Attractive Gig GALLERY
Make sure that your gig image/video is relevant to your services, neat, and attractive. You can use Canva to design custom images and videos.
It is highly recommended to use all gallery features i.e., video, image, PDF presentation as it can help to rank.
GIG GALLERY OPTIMIZATION
Make sure to optimize your gallery items with all the possible relevant keywords. For this, save files that you are going to use in the gig gallery with Keywords before uploading them. For the said example, rename pictures, videos, and pdf files with keywords like real estate video editing, video editing, video editor, edit video, etc.
Save and publish!
Some Other Tips to Help Rank Your Gig Faster
- New sellers can create up to 7 seven gigs on Fiverr; try to create all 7 or at least 4. Creating only one gig hardly works.
- Share your gigs on forums and social media platforms like Quora, Reddit, Instagram, LinkedIn, Facebook, etc.
- Stay online as much as you can. Use the Fiverr Mobile app to easily stay online.
- Make sure to quickly respond to messages, deliver work on time, and make sure to deliver quality work.
Thank You. Helped A lot
ReplyDeleteYou're most welcome. I'm here to share the best possible knowledge.
Delete